{"id":3643,"date":"2026-05-29T20:20:12","date_gmt":"2026-05-29T18:20:12","guid":{"rendered":"https:\/\/faszination-spur1.de\/?p=3643"},"modified":"2026-05-29T21:07:02","modified_gmt":"2026-05-29T19:07:02","slug":"making-of-abo-praemien-from-the-editorial-team-part-1","status":"publish","type":"post","link":"https:\/\/faszination-spur1.de\/en\/beitraege-aus-der-redaktion\/making-of-abo-praemien-aus-der-redaktion-teil-1\/","title":{"rendered":"Making of: Subscription Bonuses from the Editorial Team \u2013 Part 1"},"content":{"rendered":"<p class=\"wp-block-paragraph\">It is highly unusual, perhaps even unique, for subscription premiums to be produced by the magazine's editorial team themselves. The fact that this has been the case with us for a long time is down to the peculiarities of the Spur 1 market, but above all to the many design ideas and projects that we regularly engage with. All subscription premiums have in common their unique production in limited quantities.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The advertising signs, which replaced the M\u00e4rklin figures that were arguably not only in our view suboptimal, were the first to appear in autumn 2022. Such motifs characterised most railway stations and their immediate surroundings from the early 20th century onwards. In contrast to short-lived posters, the robust, weather-resistant enamel signs lasted for many years, often longer than a decade.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Unmistakable in many photographs, no one had yet thought to authentically (!) reproduce this form of advertising on a small scale \u2013 neither in 1:32 nor in any other model railway scale. Arbitrarily compiled advertising images do not count here. We have researched extensively and have exclusively reproduced signs that bore the logo of Deutsche Eisenbahn-Reklame and were the correct format for this purpose. Parallel to the editorial work, the idea arose to produce an attractive subscription premium from these in a small series. The detailed article on this appealing railway theme appeared some time later, in issue 26. A second subscription premium with further motifs followed in summer 2023.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To be continued<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a1b3b7977ead&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a1b3b7977ead\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_a-1024x683.jpg\" alt=\"\" class=\"wp-image-3644\" srcset=\"https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_a-1024x683.jpg 1024w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_a-300x200.jpg 300w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_a-768x512.jpg 768w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_a-1536x1024.jpg 1536w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_a-2048x1366.jpg 2048w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_a-18x12.jpg 18w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_a-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">The first subscription bonus from the editorial team: five advertising motifs in two sizes each. Precise laser-cut plates made of sturdy craft board served as the base. (Photo: RZ)<\/figcaption><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a1b3b797827b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a1b3b797827b\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_b-1024x682.jpg\" alt=\"\" class=\"wp-image-3645\" srcset=\"https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_b-1024x682.jpg 1024w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_b-300x200.jpg 300w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_b-768x512.jpg 768w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_b-1536x1024.jpg 1536w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_b-2048x1365.jpg 2048w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_b-18x12.jpg 18w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-1_b-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">These enamelled signs were widespread for many decades on station buildings or goods sheds, along platform barriers and other fencing. (Photo: RZ)<br><\/figcaption><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a1b3b79785f8&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a1b3b79785f8\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_a-1024x683.jpg\" alt=\"\" class=\"wp-image-3646\" srcset=\"https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_a-1024x683.jpg 1024w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_a-300x200.jpg 300w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_a-768x512.jpg 768w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_a-1536x1024.jpg 1536w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_a-2048x1366.jpg 2048w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_a-18x12.jpg 18w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_a-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">The second action was followed by five large-format tiles, also in two true-to-original dimensions each. The larger examples were attached to facades, retaining walls, etc. (Photo: RZ)<\/figcaption><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a1b3b7978934&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a1b3b7978934\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"742\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_b-1024x742.jpg\" alt=\"\" class=\"wp-image-3647\" srcset=\"https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_b-1024x742.jpg 1024w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_b-300x218.jpg 300w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_b-768x557.jpg 768w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_b-1536x1114.jpg 1536w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_b-2048x1485.jpg 2048w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_b-18x12.jpg 18w, https:\/\/faszination-spur1.de\/wp-content\/uploads\/2026\/05\/Eisenbahn-Reklame-Praemie-2_b-1320x957.jpg 1320w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Small, large-format items can also be found directly on the platform. Some designs are widely recognised. Our archive contains even more. (Photo: RZ)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Es ist schon sehr ungew\u00f6hnlich, vielleicht sogar einmalig, dass Abo-Pr\u00e4mien von der Redaktion der Zeitschrift selbst angefertigt werden. Dass es bei uns schon vor langer Zeit so gekommen ist, hat mit Eigenheiten des Spur-1-Marktes &#8230;<\/p>","protected":false},"author":2,"featured_media":3644,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,12],"tags":[88,175,90,454,448,451,447,452,72,61,89,450,444,445,119,449,42,453,455,195,174,27,446,456],"class_list":["post-3643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beitraege-aus-der-redaktion","category-titelbeitrag","tag-1-gauge","tag-1-scale","tag-90","tag-abo","tag-bahnhof","tag-bahnsteig","tag-deutsche-eisenbahn-reklame","tag-emailleschilder","tag-faszination","tag-gauge-1","tag-gauge-one","tag-gelaender","tag-kraftplex","tag-laser","tag-maerklin","tag-mauern","tag-modellbahn","tag-plakate","tag-praemie","tag-redaktion","tag-scale-1","tag-spur-1","tag-werbung","tag-zeitschrift"],"aioseo_notices":[],"publishpress_future_action":{"enabled":false,"date":"2026-06-06 21:33:13","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/posts\/3643","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/comments?post=3643"}],"version-history":[{"count":2,"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/posts\/3643\/revisions"}],"predecessor-version":[{"id":3663,"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/posts\/3643\/revisions\/3663"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/media\/3644"}],"wp:attachment":[{"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/media?parent=3643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/categories?post=3643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/faszination-spur1.de\/en\/wp-json\/wp\/v2\/tags?post=3643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}